Questions to consider...
- Is social media your primary means of communication? What are the implications of this?
- Has your social media use damaged your church's digital presence?
- What does the digital experience look and feel like for those who don't use social media? (Log out and look again - or go incognito)
- Do you see it as part of your church or a mission field?
- What relationship do schools, colleges and universities have with social media? Why is this?
- Should an individual have to install an app and agree to the terms and conditions of a third party to stay connected with the church community?
Inky's Reflections...
Social media use struggles practically and ethically if it isn't missional or evangelistic.
It requires a strong understanding of the digital palette and how the choices we make have the potential to both include and exclude.
It should have..
- Prayer cover.
- A team approach.
- Clarity of purpose.
- An understanding of the benefits, dangers, settings and features associated with the chosen digital palette.
- An awareness of how content must be managed and shaped to ensure relevance, legal compliance and fitness for purpose.
- Regular review, refinement and training.
- A timeframe for the activity alongside measures that can be used to evaluate outcomes.
Downloadable Resource